Marketing and Advertising
I have many years of experience in selecting marketing strategies for products and manufacturers. I have also helped lead surveys and focus groups for companies and candidates. Branding is a strength of mine that I have used with great success with both political campaigns and product campaigns.
Administration
I have had many years to learn the pitfalls of office and shop floor administration. I have learned how to keep a cool head even when goaded into an argument. I know when to listen and how to be empathetic. In every team I have led I have earned their respect. The customers and other businesses I have dealt with have liked my professionalism and demeanor in resolving issues.
Inventory Control and Purchasing
I have experience with keeping accurate inventories in a manufacturing setting and in a warehouse setting. I know how to set up barcoding software to follow material flow from raw material, to work-in-process, to finish goods. I have done purchasing for maintenance, manufacturing, and for retail.
Adobe Photoshop
I am a self taught expert with Adobe Photoshop and am routinely called on by my peers to ask how I achieved a look or design. I am constantly learning and experimenting with new and existing techniques. I use Photoshop nearly every day for design and social media work. I have been using Photoshop since 1992
Adobe Illustrator
I use Adobe Illustrator much less than Adobe Photoshop and am a bit slower to produce graphics with this application. However, I have produced many logos for clients using this application and while I am not considered an expert. I am an advanced user.
Adobe Indesign
I am considered an expert with Adobe Indesign and have produced a number of political newspapers as well as book covers and brochures. I normally use Adobe Indesign to produce high quality pdfs that can be shared with clients and with print shops.
Adobe Premiere Pro
I use Adobe Premiere Pro quite frequently and am considered somewhere between and advanced user and expert. Some of the features I have not had to use to produce a professional product because my clients tend to choose less special effects rather than more.
I really like this package from Adobe. Its ability to produce spectacular special-effects on a budget is un paralleled. While at one time I used this package a lot and was considered an advance user I am more of a moderate user currently. My familiarity with the package will allow me to get back up to speed quickly when it is required by a job.
Adobe After Effects
Adobe Audition
I use Adobe Audition a lot to mix audio for the videos I produce and am considered an advanced user. I use it correct audio capture and to raise and lower sound levels of music tracks as to not distract from when the actors or Voice over artist are speaking.
Wordpress
I am considered a Wordpress expert. While I have used wysiwyg site builders within Wordpress (WP Bakery and Elementor) and Themes - the performance hit to the website is normally enormous. I tend to use Oxygen to build high performing websites and Woocommerce e-commerce sites.
Zyro
I now use Zyro to produce simple and fast high-performing sites at a fraction of the cost of Wordpress websites. While Wordpress offers more customizations and capabilities - the ease of use is gone. I can train internet novices to fully administer a Zyro website with a few classes.
I have used the Facebook social media advertising platform for candidates and for products. I have been able to target demographic groups with graphics and messaging that resonates.
Amazon Seller Central
I have walked companies through the process of getting their products set up on Amazon, eBay, Walmart, and various other platforms. Through photos, to descriptions, to barcodes, to packaging and order fulfillment. There is not a part of the e-commerce process that is foreign to me.
Google Suite of Products
Making use of the google suite of products is almost a requirement to be able to get your website, business, or product found by your customers. I am very adept at using and managing many of their Cloud Services that they provide.
Exact/Macola ERP Software
I am a systems integrator for Exact/Macola ERP software. While I have worked mostly with the manufacturing modules as of late, I am familiar with the modules and can help with their integration.
Odoo ERP Software
I am a systems integrator for Odoo software. While I do not set up the application and the intranet - I am familiar with the setup of all modules with a number of different manufacturing organizations.
SolidWorks Software
I used SolidWorks software to aid engineers in the development of custom horse trailers assemblies and was considered an advanced user five years ago. I was able to learn the simulation and FEA (finite element analysis) packages to design strength to weight ratio products.
Autodesk Fusion 360
I have used Fusion 360 to build representation of customers products that are used for basic prototyping and used for export to be placed in scenes and rendered for magazines. I am considered a moderate user.
Autodesk Inventor
I have used Autodesk Inventor intermittently to build trailer parts and subassemblies. I have not used the package in 5 years and would be considered to be between a novice and a moderate user.
Microsoft Excel
I am considered a power user of Microsoft Excel and Google Sheets and have created various applications for clients and dashboards. I have used both spreadsheet applications to scrape realtime data from websites to be used to make daily decisions.
Microsoft Word
I am considered an expert user of Microsoft Windows and Google Docs. Peer will constantly ask me how to format something properly or cannot figure how to delete something on the page that they copied and pasted from the internet.
Microsoft PowerPoint
I am considered an above moderate power point user and google slides user. I routinely have clients ask me to jazz up their power point presentations or to help get the animation and timing correct.
Microsoft Access
I have used Microsoft Access to analyze large datasets and clean up errors and building data input forms. I am considered a moderate user of Microsoft Access.